Apple is accelerating the race to make smartphone applications easier and safer to use in cars.
Ferrari, Mercedes-Benz and Volvo are previewing Apple's iPhone technology for cars this week at an auto show in Geneva.
The partnerships give Apple an early lead over Google's loosely knit family of Android phones in a duel to make mobile applications more accessible while drivers are behind the wheel. Apple's iOS mobile software and Google's Android operating system power most of the smartphones in the world.
Just two months ago, Google Inc. announced it is working with several major automakers to turn Android phones into an essential part of cars. Google hopes to finish work on its system for tethering Android phones to cars by the end of this year.
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